What to put behind the code
An accessible product page with model number and appropriate safety information.
Print for the place it will live
Starting size: 3 × 3 cm. This is a starting point, not a scanning guarantee. Test the final package shape, including the curve and its normal shelf angle.
Print on a flat matte panel; avoid seams, crimps and transparent film without a white underprint. Keep the four-module quiet zone intact and use dark modules on a light background. Read the print-size guide.
Where to place it
- Flat rear label
- Inside lid beside instructions
- Outer sleeve information panel
Mistakes to avoid
- Stretching the code around a bottle
- Linking to the wrong model
- Using the QR as the only source of essential warnings
Before committing to a print run
Print a proof on the final material. Scan it with more than one phone, from the normal viewing position. Check the opened destination while signed out and confirm it leads to the intended page or action. A readable fallback address or contact detail helps visitors who cannot scan.